Instagram cracks down on AI accounts pretending to be human

“AI creator” accounts like Aitana Lopez will get a new “AI-generated profile” label. | Image: Aitana Lopez

Instagram is finally taking steps to address the rise of fake AI-influencer accounts that have gotten harder to spot. It's also renaming the "AI creator" label to "AI-generated profile" to make it clear when a profile features an AI-generated person that's not a real human being.

"We've heard that people don't like seeing a profile that seems human, only to find out later that the person featured is AI-generated," said Instagram in a blog post. "They want to know when a profile features an AI-generated person."

To that end, Instagram will be hunting down accounts that don't self-label their AI-generated profiles, and penalize them by limi …

Read the full story at The Verge.