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Nine in 10 Korean Sellers on Temu Report Business Gains - Seoul Economic Daily
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| Summary | Save A A A Image of Temu's survey results. Photo courtesy of Temu Temu said on the 5th that nine out of 10 Korean sellers on its platform have seen their businesses improve since joining. In a survey of more than 100 domestic sellers conducted in August, 91% of respondents said their business had improved after listing on Temu. The most frequently cited gains were higher sales volume and revenue, at 58%, and reaching new customer groups, at 47%. Of those surveyed, 85% worked at companies with fewer than 50 employees, and 94% had already been selling products on other platforms before joining Temu. Sellers who had been on the platform for six months or less accounted for 66%. A total of 82% described Temu as a main channel complementing their existing sales channels or as a driver of growth. Notably, 57% pointed to the ability to put their products in front of new customers through Temu even with little brand recognition as an advantage. Pet Food Gung, a pet treat brand that joined the platform, said it posted about 4 million won in revenue in its first month after listing in December last year, and that sales through Temu now account for more than a third of the company's total revenue. Temu entered the Korean market in July 2023. In May last year, it introduced a Local Seller Program for domestic sellers, helping them sell products to consumers nationwide. # Temu # Ecommerce # KoreanSellers # OnlineMarketplace # SmallBusiness # LocalSellerProgram Original reporting by Lee Yong-sung for Seoul Economic Daily. AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording. View Korean original ↗ Translation Policy Watch · Seoul Economic Daily More → 1:06 Democrats Sweep U.S. Midterms - Why Samsung and SK Hynix Are in Danger 1:06 Most Read This Week 1 - 5 ‹ › 1 Japan to Urge Citizens to Stockpile Three Days of Food, Water 2 Wall Street Pays Up to $100,000 a Month for Trump Posts 0.05 Seconds Early 3 U.K. and Japan Urge 3-Day Supplies; Experts Say Make It Two Weeks 4 China's Iconic Chili Sauce Maker Faces Boycott Over AI Job Cuts 5 Foreign Students Caught Working as Delivery Riders Face Deportation ← Back to Home
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